Commerce Solutions for the Digital Portfolio

Smart filters, semantic categorization and AI-based recommendations ensure a personalized shopping experience - tailored to user behaviour and context, with greater relevance and better conversion along the customer journey.

For an intelligent store and marketplace experience, offers must be structured in such a way that they can be found, understood and displayed by AI systems.

Digital services, spare parts and third-party products often originate from different systems with incompatible data structures. For a consistent store experience, these heterogeneous catalogs and product data must be standardized, merged and displayed uniformly.

Customer-specific prices, scales or promotions must be able to be mapped automatically - without manual intervention.

Additional offers and suitable product combinations must be integrated into the store in a clear, contextual and user-friendly way - without disrupting the shopping experience. A simple UX is crucial for demonstrating added value and creating targeted buying impulses.

Traditional e-commerce platforms are often oversized, inflexible or too expensive - especially for specialized B2B requirements.

Digital services are often billed on a small-scale, recurring or usage-based basis - in contrast to traditional one-off sales. We integrate this logic into existing sales and billing systems (e.g. ERP, CRM) by adding specific functions for pricing, subscription management and billing. In this way, ongoing operations remain undisturbed while a scalable setup for digital business models is created.

Not everything has to be replaced. Our buy & make approach combines existing systems with new, flexible purchased products and in-house development where appropriate in order to introduce targeted digital capabilities (e.g. billing engine, product data hub, reporting).

The decisive factors are

• Standardized product data & variant logic
• Individual price and discount structures
• API-based integration into frontends, backends & payment systems
• Real-time capability for up/cross-selling & usage billing

We work with you to analyse what needs to be prioritized technically and organizationally.

Our consulting begins with a maturity check: Which systems, processes and data are already in place - and where are the levers? Based on this, we develop individual solution architectures for a scalable digital business model.

AI creates real added value, e.g.e.g. with:

• User segmentation & visibility logic
• Intelligent navigation & product recommendations
• Pricing & promotion engine

This increases conversion and reduces manual maintenance work.

Subscription models place special demands on IT: instead of simple sales processes, a flexible billing engine is needed that is based on contractually controllable subscription management - including pricing, term logic, changes and upgrades. A clear separation between operational billing and general ledger accounting is also important: small, recurring bookings can be processed efficiently via a dedicated subledger - without unnecessarily burdening the general ledger. We show how existing systems can be supplemented or decoupled in order to map the subscription business in a clean and scalable way.

An end-to-end subscription solution separates the provision of services from business management - for example, in terms of terms, terminations, upgrades or invoicing. Our solutions take both into account: business processes (billing, reporting) and technical implementation (provisioning, service activation).

A digital store is usually focused on a single vendor, while a marketplace integrates several providers - with standardized access, pricing, reporting and, if necessary, differentiated billing. It is important that both are supported by the same backend.

Depending on the target vision, we start with an MVP (minimum viable product) that can go live within a few months. The decisive factors are: architecture, scalability and clarity about the overall process - not the platform size.

We support companies from the strategic idea through IT transformation to scaling - with in-depth experience in the subscription business, system integration and platform architecture. The focus is always on your individual setup - not a one-size-fits-all tool.

What sets us apart:

• More than 20 years of experience in complex monetization projects
• Over 90 specialists with clear offer-to-cash expertise
• Successful implementation in over 50 markets worldwide
• 100% customer focus thanks to perfectly integrated systems